Evolved Awareness Presenation online

Keith Mckenzie • June 25, 2025

An additional layer of visual presentation has been added on my awareness website (Plus Value Awareness website) & on social media.

The new communication presentation style is aimed to strengthen the message from the awareness projects and features are used in two factors. The style is to be updated annually and will compliment how Plus Value Awareness is currently presented online and on social media.

The currently concept of a combination of three dimensional triangle pattern with visual blends and additional imagery.

This is an addition to the existing presentation for specific purposes.

1. Social media presentation
The style of presentation is used as post templates with extracts from projects & features. This appears on selected post templates, stories and reels.

2. Redesigning existing projects online
The concept is also used to update the visual presentation to selected online projects.
Currently it is used to update the online projects

Aim Higher (Completed redesign)
Aim higher and to move on from seeking acceptance and to improve standards and ability.

Valuing Hidden Differences (Redesigned Soon)
Exploring different aspects in detail to value hidden differences

Positive Value (Redesigned Soon)
A starting point to value and embrace hidden differences as citizens

(However the new communication presentation later is not planned to redesign to every project online)

Other developments
As part of the Differences Originals features, the online webpages of the Elements of Value project have been redesigned. The updated look is pasting new Differences Originals presentation which is being gradually rolled out

Further examples will be developed and updated will appear on this article on social media.

Find out more

More details on the improvements by visting the Transformation section of Plus Value Awareness website

This article is linked with

Visit the Awareness index Visit the Creative index

Notice to editors

Keith Mckenzie
Keith is an awareness campaigner, a creative designer (Graphic design and digital art) and a salsa dancing participant
With a background in Art & Design (including Graphic Design & Digital art) and a participant in music-related film documentaries, events & record label project King Of the Beats including filming and behind the scene preparations.
Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google's Digital Garage. Since 2000 , he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Also am involved with salsa classes in the local community
as an assistant. I also have participated in major dancing conventions in Birmingham's, including Motion City (created by Birmingham Latinmotion and London's ManboCity) during the summer and Latinmotion's NYE Fest during the New Year public holiday.
In 2022. Keith became a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the Commonwealth Games

Plus Value Awareness
The Plus Value Awareness initiative is my family of projects, information & campaigns about challenges understanding and awareness for people with hidden differences, to see more human rather than medical aspects and to promote and educate a better sense of value. Eventually develop this awareness initiative to provide in the future potential services, products and social mission activities as part of the umbrella identity