Positive Value project transformed

The Information Awareness Project, aimed at highlighting the value of individuals with hidden differences, has been redesigned to feature a fresh new look.

Background
Launched in 2021, the Positive Value project began exploring the importance of individuals with hidden differences beyond mere understanding. After four years online, an updated appearance was deemed necessary to maintain interest in the awareness information presented.

The updates include a new project identity and a revamped visual design system featuring a three-dimensional look, which enhances the message of awareness by adding depth to the presentation.

These changes are part of a broader effort to update a series of awareness projects showcased on the Plus Value Awareness website. The new design will also be reflected on social media, featuring excerpts from this online project.

Visit the Positive Value project via the Plus Value Awareness website

Positive Value

Visit the combined project page on the development of this project

Find out more

This article is linked with the following articles

Visit the Awareness index to explore Visit the Creative index to explore

Notice to editors

Keith Mckenzie
Keith is an awareness campaigner, a creative designer (Graphic design and digital art) and a salsa dancing participant
With a background in Art & Design (including Graphic Design & Digital art) and a participant in music-related film documentaries, events & record label project King Of the Beats including filming and behind the scene preparations.
Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google's Digital Garage. Since 2000 , he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Also am involved with salsa classes in the local community
as an assistant. I also have participated in major dancing conventions in Birmingham's, including Motion City (created by Birmingham Latinmotion and London's ManboCity) during the summer and Latinmotion's NYE Fest during the New Year public holiday.
In 2022. Keith became a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the Commonwealth Games

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